Steph Curry Signs Li-Ning Shoe Deal After Leaving Under Armour
Steph Curry has signed a 10-year endorsement deal with Li-Ning after departing Under Armour, bringing one of basketball’s biggest stars to the growing global brand.
Steph Curry has signed a 10-year endorsement deal with Li-Ning after departing Under Armour, bringing one of basketball’s biggest stars to the growing global brand.
Steph Curry joins Sneaker Shopping to discuss his sneaker collection, basketball career, signature shoes, and the journey that helped make him one of the NBA’s biggest stars.
The UA Curry 6 “United We Win” was inspired by Riley Morrison’s viral letter to Steph Curry and became one of the most meaningful releases of his Under Armour era.